Louisville Brands

Pumps is a premium, flavorful, and portable pumpkin seed snack brand designed for customers seeking health, convenience, and bold taste. Sold in 2.5 oz colorful packs, Pumps is gluten-free, non-GMO, and plant-based, boasting 10g of protein and fiber per bag. Its vibrant visual identity and adventurous flavors distinguish it from typical health snacks, making it perfect for work, travel, or everyday snacking.

Stillwater Artisanal is a creative craft beer brand known for its innovative and experimental approach to brewing. Founded by Brian Strumke, a former electronic music producer turned brewer, the brand specializes in crafting unique, boundary-pushing beers that often defy traditional styles. Stillwater Artisanal emphasizes artistic expression, collaboration, and quality ingredients, resulting in distinctive flavor profiles. Their beers are often packaged with eye-catching, artistic labels, reflecting the brand’s commitment to creativity and originality.

Mugen Spirit is a love letter from Kentucky to Japan, marrying bourbon craft with the elegance and mystique of Japanese culture. Rooted in yokai lore and the spirit of samurai like Nobunaga, the brand pairs time-honored aging with Japanese spirit. Flagship releases include Nobunaga, a 15-year bourbon aged in Japanese Whiskey casks, and Yokai, a bold 9–10-year bourbon. Every bottle bridges two traditions—the warmth of Kentucky and the soul of Japan—inviting drinkers to taste a cross-cultural story in every pour.

Party Horses aims to become the most colorful brand in a sea of brown. With Gen Y and Z seeking experience, irreverence, and personality, Party Horses is perfectly positioned to be their whiskey brand of choice. While others chase old money and leather chairs, Party Horses brings whiskey to the tailgate, the TikTok feed, and the tattoo parlor. There’s a massive opportunity to own the accessible-but-interesting lane in whiskey — and Party Horses is the only brand showing up to that party with confetti cannons.

Louisville Jerky Co is a bold and flavorful plant-based snack brand challenging the meat jerky status quo. Made from high-quality non-GMO soy protein and crafted in small batches, its chewy, meaty texture and rich seasoning profile rival traditional jerky — without any animal proteins. Designed with a rebellious spirit and a wink of nostalgia, Louisville Jerky Co combines plant-based innovation with classic Americana snack culture, all wrapped in retro packaging that proudly features the Louisville skyline.

Gym Snack is a bold, high-protein, plant-based crisp designed to meet the intense nutritional demands of today’s athletes and fitness-forward consumers. Engineered from premium pea protein and delivering 45 grams of protein per 3 oz bag, Gym Snack blends powerful functionality with flavor-packed crunch. With standout varieties like Jalapeño Cheddar and Everything Bagel, it redefines what it means to snack with purpose. Whether post-workout, between reps, or during the daily grind, Gym Snack is the ultimate high-performance fuel.